Selling to Senior Management

 Many purchases cannot be made without buy-in at the executive level, but salespeople are often unaware of how to adjust their approach when dealing with senior managemet This 3-part course shows what's different in the C-suite and how to prepare and engage most effectively at that level.
Prerequisites: Knowing the Customer's Buying Process, Insight Selling

Keywords: sales, selling, salesperson, B2B, senior management, executive, C-suite, ceo,

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Selling to Senior Management

Selling to Senior Management 1 - Navigating the Hierarchy
Selling to Senior Management 1 - Navigating the Hierarchy
Reveals what's different about the way those at the executive level think and plan compared to other organization levels and how to gain an introduction to senior management
Selling to Senior Management 2 - Preparing For a Meeting
Selling to Senior Management 2 - Preparing For a Meeting
Explores how to adjust your preparation to be most effective when meeting with senior management
Selling to Senior Management 3 - At the Meeting
Selling to Senior Management 3 - At the Meeting
Shows what to do— and not to do — to gain the best results from a meeting with senior management
Selling to Senior Management

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